Q Question 1 2 / 2 pts According to Richard Arnold, Manchester United has __________, followers worldwide. ______ of the world's televisions carry their games. Question 2 2 / 2 pts Man U has worked hard to have strong digitable enabled content with their fan base, in order to be able to have a ______________________ with their fans. Question 3 1 / 1 pts Man U pioneered international tours over the summer, particularly __________________growing its fan base outside England and broadening the team's appeal for potential sponsors has increased it viability and enhanced both the team and the sport. Question 4 2 / 2 pts Man U. uses __________________, so that no one area represents the lifeblood of the the company. Question 5 1 / 1 pts Man U's marketing prowess has been a key factor in its success, helping it become the first soccer club to achieve a value of $1 billion.

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